In April of 2005 Organic won the Mitsubishi Motors account. Mitsubishicars.com was in desperate need of an overhaul. But in needing to get something done in a short amount of time to coincide with a new offline campaign, a reskin of the existing site had to be done. Four weeks later, the reskinned website was launched, including an all-new visual global navigation system.

The new website resulted in a dramatic increase in traffic and going from near the bottom of the J.D. Power and Associates Most Useful list to number seven.

Medium

Website

Client

Mitsubishi Motors

Agency

Organic

Role

Art direction and design

Publications/Awards

J.D. Power and Associates Most Useful Manufacturer Web Site for New-Vehicle Shopping (#7)

Date

May 2005