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Razorfish FEED 2009

Razorfish publishes an annual consumer experience report. The report consists of a digital consumer behavior study and various articles. You can see the report from 2008 that I creative directed.

For the 2009 edition, I really wanted to strip it down because the data in the study was so profound. For visual support, I turned to illustrator David Fullarton who added an additional commentary on the role that technology plays in our everyday lives.

In addition to the report I also designed the FEED blog template and PowerPoint template.

Medium
Publication
Client
Razorfish
Agency
Razorfish
Role
Creative direction and art direction
Date
November 2009